Facial volume loss is the reduction in plumpness and fullness, often due to aging, as skin loses fat, collagen, and elasticity. It can cause hollow cheeks, sunken eyes, and a less youthful appearance. Restoring volume with medical aesthetic treatments can rejuvenate facial contours. Volume loss can also highlight fine lines and wrinkles, making them appear deeper. Addressing this loss with targeted solutions helps bring back natural balance and fullness, enhancing overall facial harmony.